A term that describes the rapid mass-production of low-quality clothing that mimics popular trends. Don’t be fooled by high price tags or designer labels, either. The lines between luxury and fast fashion are increasingly blurred, with many luxury brands starting to follow fast fashion business models.
The fast fashion industry relies on the exploitation of labourers (particularly those in the Global South) and creates a huge amount of waste.
An intentional and sustainable approach that emphasises eco-friendly fabrics, quality garments of timeless and circular designs, and ethical labour practices. Mending and repairing is also an important part of slow fashion. As well as being a business model, it’s also a lifestyle choice: buying less but buying better.
The process of taking an item, often discarded, and giving it a second life as something of higher quality and/or utility. For example, taking a pair of jeans that are ripped beyond repair and using the denim to create a bag.